Celebrating 90 Years | Live Hi Up - An Interview with Angela Moorer

by Katherine Boury, Seattle Goodwill
May 2, 2013

Angela Moorer is passionate about eco-friendly fashion and sustainable design, and is a dedicated Goodwill shopper. Her blog, live hi up, inspires readers to aim higher with posts about sustainability, style, heath and creativity.

Where did you develop your passion for sustainable fashion and eco-beauty and what motivated you to start your blog live hi up?
My passion stems from a major lifestyle change I had a couple years ago. I decided to stop chemically manipulating the texture of my hair with relaxers in an effort to maintain a more natural and healthy beauty regimen. This decision felt so freeing that I decided to apply the same philosophy to more aspects of my life. It became important to me to make conscious and thoughtful decisions about the kinds of clothing and products I wore and used.

One of the biggest influencers in my decision to go natural was all of the inspirational blogs I read. It was hearing about the journey and experiences of others that made me realize the beauty of a healthy and socially-conscious lifestyle. I felt compelled to start my blog to share my personal journey in hopes that my voice would add a unique perspective, touching an audience that otherwise might not have been reached.


What does living hi up mean?
live hi up is about recognizing your full potential and being the best person you can be. Despite what the name may imply, it’s not about living lavishly with a lot of money or an excess of material possessions. The site aims to help others see things from a higher point of view by presenting eco-friendly fashion and beauty alternatives that put irresponsible shopping habits in perspective. Though our emphasis is on style and beauty products, we support and celebrate any responsibly-made creative entity that brings us to a conscious state of mind. We are obsessed with living.

When did you start shopping at Goodwill?
I’ve been shopping at the Goodwill for as long as I can remember. My mom’s a “thrifter” herself, so I would always tag along on her Goodwill outings. When I was little, before I discovered my love for fashion, I would rummage through bins of toys to find my next prized possession. I guess not much has changed, except now I’m rummaging through bins and racks of clothing.

What is your favorite Goodwill purchase?
I have way too many finds to label one as favorite! But recently I snagged a gorgeous black and white crocheted lace Free People maxi dress that I am madly in love with (pictured).

Do you have any tips for people who are new to thrifting?
Be creative and open to DIY projects. A lot of my fav finds are completely random and sometimes created by me with materials I find. I try to pay more attention to fabric types and patterns than I do the sizes/departments. Shopping Goodwill is like going through a thousand different people’s closets at once. A lot of things aren’t going to be in your size, but who says that XL men’s shirt won’t make a cute jacket or mini-dress on your size 4 figure? Or that fabulous emerald chiffon dress that is four sizes too small… why not cut it up and make headbands for your friends? And of course, the boys t-shirt section is the place to go for the most fun ironic screen tees.

What trends do you see coming up in sustainable fashion?
As far as a consumer trend, thrift shopping has absolutely blown up lately and I really see that continuing to grow. Some may think it’s a fad, but I believe thrift shopping is a habit that our generation is adopting and will continue to practice throughout our lifetimes.

Shopping at “fast fashion” stores has started to convey a stigma similar to eating at fast food restaurants - especially here in Seattle where many people really value green living. I think consumers are tired of buying cheap clothes that lack originality. We will definitely see consumers going for higher-quality items that may be more expensive, but will last them longer.

Industry-wise, I think we will begin to see more transparent supply chains from our favorite stores. Businesses are beginning to feel pressured to let us in the know (and hopefully clean up their practices) as consumers wise-up to ethical and eco-friendly fashion. We are beginning to really care where things come from, who made them, and what they are made of.


Katherine Boury is the Communications Manager at Seattle Goodwill.

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